Approach

Use the VIA Character Strengths framework to support individuals and teams to identify top strengths and

how to apply them in their work

Whatever is getting in the way of your best work, we focus on

action-orientated solutions

Help team identify the strengths-aligned "every-day" habits to create

sustainable change

in how they work

Evidence shows:

- People who focus on developing and applying key strengths achieve their goals up to 30% more often than those who don't.

- Individuals who regularly use their strengths at work report up to 60% higher levels of engagement, satisfaction, and energy.

- Teams that intentionally align their work with collective strengths report 25–30% higher perceived team performance.

Source: Character strengths use at work: A meta-analysis of relations with work performance and employee wellbeing. https://doi.org/10.1007/s11482-025-10424-2

Awareness-Action-Habit (aah!) approach